As parents, we want to feed our children healthy food. What parent would turn down the chance to give a child delicious, healthy food that is convenient, a good money value, that the child loves – and then responds with a, “Thank you, Mommy, that was great! May I help clean up?”
In practice, though, many powerful forces determine our food choices. Our children have tasted artificially flavored, partially hydrogenated, day-glow snack foods and clamor for more. Our kids tell us that their friends’ “parents let them eat” the latest processed food fashion. Huge sums of money pay for artists, musicians, toy manufacturers, psychologists, and marketers to work together to carefully manipulate your child’s food preferences.
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