A United Nations Trade Group is promoting so-called "EcoChic Fashion" as one way of stemming the rapid loss of the world's biodiversity. The United Nations has designated 2010 as the International Year of Biodiversity to focus attention on the threatened extinction of the fauna and flora on which the world depends for survival. The U.N. Conference on Trade and Development is calling for the sustainable use of natural resources. It says ecological fashion firms use organic materials and production methods that do not damage the environment.
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