Surely you've heard the arguments: "Organic isn't any healthier," "Organic food is too expensive," "Organic doesn't mean anything," or maybe you've seen Penn and Teller's take-down of the "Organic tastes better argument." During the last twelve months a slew of anti-organic messages has been promulgated throughout the media. Good thing filmmaker Shelley Rogers has spent the past five years of her life putting together a movie that not only refutes most of these bogus talking points, but gives us an up-close look at what organic agriculture really is (as well as addressing some of the criticisms brought against it).